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Tunç Berkman

Tunç Berkman

Vestel
Pazarlama Genel Müdür Yardımcısı

Hakkında

In 1995, I started as a junior auditor in Deloitte&Touche/Istanbul. After my MBA, I worked as a consultant in Monitor Company focusing on telecommunication and retailing projects at their New York branch.While I was working at Monitor, I got an IT certificate in Internet Technologies from New York University. In June 2000, I started working for Koç Holding as the Business Development Manager. I managed the M&A deal of Apple Turkey for Koç Group. I established the first internet travel company in Turkey called Bookinturkey. I became the board members for Apple and Bookinturkey.I was the leader of the first comprehensive e-transformation project in Turkey for the Koç group with Cisco. In 2002 I transferred to Tanı Marketing Corporation. Tanı is the first direct database marketing company in Turkey and has a unique customer base of 26 million customers. At Tanı I was the Operations& Planning Group Manager. In 2004, I became the Business Development Manager for Arçelik Corporation that produce and retail white goods and home electronics in the world with a revenue of 6 Billion dollars.From 2005 to 2007 I worked as the Marketing Group Manager for Arçelik and managed 1 Billion TL budget. On July 2007, I started working as the Strategic Planning Director in Avea Communication Services Corporation. As the Strategic Planning Director I was responsible for the pricing of all tariffs,company strategies,and new business development. January 2009, I became Corporate Customer Segment and MVNO Director. Corporate Customer Segment Director is responsible for the corporate brand identity and advertisement, corporate tariffs, corporate dealer marketing activities, CRM activities of corporate customers. I established the first MVNO business model in Turkish telecommunication market and deployed Fenercell and GSMobile.
I joined Veritas Media as the General Manager August 2011. I invested in a new business “Mobilexpress” which is a new mobile payment system.